Boston’s Sales & Marketing Support

Build Your Sales And Marketing Team With Paragon

Your Extended Sales and Marketing Support Team with Paragon can keep your pipeline full by funneling potential customers to your sales team. Paragon can provide lead generation, content creation, market research, sales staff, and more. This lets you focus on closing deals instead of prospecting. For Boston’s marketing, we offer tailored services that enhance your Boston sales and marketing efforts. By working with Paragon, you can improve your lead generation and overall marketing strategy, ensuring your business thrives in the competitive Boston market. Some examples of how Paragon can help you with your marketing in Boston include:

Lead
Generation

While numerous companies sell lists of leads, these are rarely high-quality, non-aged leads. Paragon agents can manually generate custom lists for you based on your parameters. These will be non-shared leads since Paragon does not sell the leads themselves but only provides you with the professionals who work for you.

Email
Marketing

Email marketing is a digital marketing strategy that involves sending targeted messages to potential customers via email. It’s one of the most effective and widely used methods for reaching and engaging with prospects, leads, and customers in Boston’s marketing landscape. For Boston sales and marketing, email marketing helps you stay connected and drive conversions.

Telesales
(Phone Sales)

Telesales involves selling products or services over the phone. It is a proactive approach where Paragon sales representatives will initiate outbound calls to potential customers or respond to inbound inquiries to generate sales and revenue, supporting Boston’s marketing and Boston sales and marketing efforts.

Customer Relationship
Management (CRM)

CRM systems and tools provide support for managing customer interactions, tracking sales activities, and analyzing customer data. Sales and marketing teams rely on CRM platforms to streamline processes, improve communication, and enhance customer relationships, playing a crucial role in Boston’s marketing and Boston sales and marketing strategies.

Marketing Collateral and Content Creation

Sales and marketing support involves creating compelling marketing collateral and content to engage prospects and facilitate the sales process. This can include brochures, presentations, case studies, white papers, videos, blog posts, and other content tailored to different stages of the buyer’s journey, supporting Boston’s marketing and Boston sales and marketing efforts.

Market Research and Analysis

Sales and marketing support often involves conducting market research and analysis to understand customer needs, preferences, and behavior. This may include market segmentation, competitor analysis, trend identification, and customer feedback collection to inform sales and marketing strategies, boosting Boston’s marketing and Boston sales and marketing efforts.

Campaign
Management

Sales and marketing support includes planning, executing, and monitoring marketing campaigns across various channels. This involves setting campaign objectives, defining target audiences, selecting appropriate channels, creating campaign assets, monitoring performance metrics, and optimizing campaigns for better results, driving success in Boston’s marketing and Boston sales and marketing strategies.

Analytics and
Reporting

Sales and marketing support involves tracking and analyzing key performance indicators (KPIs) to measure the effectiveness of sales and marketing efforts. This includes metrics such as lead conversion rates, sales pipeline velocity, customer acquisition cost, return on investment (ROI), and other relevant metrics to evaluate performance and make data-driven decisions, optimizing Boston’s marketing and Boston sales and marketing initiatives.
Your extended sales and marketing support team with Paragon can play a critical role in helping you attract, engage, and convert prospects into customers while maximizing the efficiency and effectiveness of sales and marketing initiatives, driving success in Boston’s marketing and Boston sales and marketing efforts.