Creative Design
Build your Creative Design Team with Paragon
Creative design is considered the most effective way to leave a good impression on your targeted customers. Professional-grade marketing collaterals and advertising materials are not only effective in grabbing a customer’s attention, but they also enhance your overall credibility as a brand and leave a lasting impression.
But creative design goes far beyond the generation of creatives through the use of tools such as Illustrator, Photoshop, InDesign, Flash, etc. Paragon’s specialists conceptualize campaigns and then use such tools to create compelling visual campaigns to achieve targets such as increased traffic, increased ad spend, and heightened brand awareness. Some examples of where our specialists apply creative design include:
Video & Animation
Whether it be for in-game animation or company/product videos on YouTube, social media, etc., our designers work with you to create the perfect content for your needs.
Interactive
An interactive element in an ad increases CTR, view time, and completion rate. Making ads engaging and fun (playable ads, display and video ads with a participatory element, carousel ads, etc.) is also an effective way to differentiate a business and leave a lasting impression.
Native
Native advertising is sponsored content that is embedded within a creative. While it is often casually presented alongside other non-sponsored material prompting clicks or shares, it can also directly promote the client’s message, brand, product, or service.
PPC Banner Ads
Banner ads are advertisement images embedded on web pages that showcase a product or brand and link to the advertiser’s website.
Web Design
In collaboration with our web developers, our web designers create the overall look and feel when you’re using a website. It’s the process of planning and building the elements of your website, from structure and layout to images, colors, fonts, and graphics.
Social Media Designs
Social media design helps you think big-picture about social media goals and create a strategy and cohesive visual language moving forward to establish your brand in Social media.
Infographic Design
An infographic is a collection of imagery, charts, and minimal text that gives an easy-to-understand overview of a topic.
Brand or Logo Design
A logo is a graphic mark, emblem, symbol, or stylized name used to identify a company, organization, product, or brand.
Power Point Designs
PowerPoint is a complete presentation graphics package. It gives you everything you need to produce a professional-looking presentation.
Why You Need Creative Design In Your Business?
- Creative Design is considered the most effective way to leave a good impression with your targeted customers. Professional-grade marketing collaterals and advertising materials are not only effective in grabbing customer’s attention, but they also enhance your overall credibility as a brand.
- If you want your business to stand out, you need to use imagery that alludes to the core essence of why your business exists. Thoughtful graphic design can evoke a vivid story of your business, and thus allowing you to form the right image in your customer’s minds.
- Solid graphic design ensures that your brand is represented visually in all offline and online platforms consistently. Our team of world-class graphic artists will use precise colors, typeface, imagery, and schemes to ensure that your customers will have the same visual experience when visiting your website or reading your product brochure.
- Strong graphic design can increase your conversion rate. It might sound hard to believe, but the right images and the way they are presented can have a major impact on your customer’s purchase decision. Graphic design takes into account not only the aesthetics of the output but also the science behind customer’s behavior when interacting with visual content, ensuring that their attention is directed to the most important element of the material such as its headline and Call-to-Action (CTA).