case study

Ad OPerations

The Client

Our client is a programmatic advertising platform specializing in helping mobile companies optimize the performance of their acquisition, retention and monetization campaigns.

Challenges

As the client’s business grew, account managers could no longer keep pace with the demands of campaign management.

The client wanted to centralize this function and needed an additional team with extensive knowledge of programmatic advertising to work closely with account managers for campaign execution and monitoring.

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How Paragon is Helping

Results

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Partnering with Paragon is the best decision we’ve made all year. We’ve already doubled the size of our Paragon team, and we’ll continue to add more agents throughout the year.
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